BEGINNING, It's all start with a simple idea

     Years experience confronting different case help me to realize that making money from B2B selling is not difficult at all. The most important asset is to find what customers need. Requirement may vary from day-today operation solution to small but helpful tool. Both models can be developed into profitable products, but the key to develop two different types of products relies on manpower and resource.

     Indeed operational solution may make more money once your customer identifies that the solution is dispensable. However, to enter the market is hard, since most of existing leading company has already have their maintenance contractor. The meaning of selling new solution is less important than build up bounded trustworthy partnership. On the other hand, breakthrough idea made product may efface the importance of relationship. An operation independent software may be more easier for customers to buy the idea.

     In conclusion, I think for a start-up company, using innovative but operation independent solution may be helpful to enter B2B market. Once the relation bound between customer is established, killer application may find chance to enter B2B market. Then for more, turning the customer into money pot.